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How could KFC support Australia against the English cricket team when the brand colours matched those of the enemy?

The campaign picked up a wood pencil at D&AD along with an In Book, and Cannes finalist for Promo & Activation.

THE CASE STUDY

 
 

LAUNCH FILM

 

 

‘Scott Sparks is a really nice bloke. Uh oh.
Usually when you read something like this there follows a caveat. Like, however…Quite the contrary.

Not only is Scott a really nice bloke he’s really bloody good at his job. Strong conceptually, he develops robust creative platform ideas. He presents them articulately, arguing his case in a calm, persuasive and cogent manner. (Building the client’s trust along the way.) Then he executes them immaculately; with care, craft, precision and consideration.

Scott is also a man of many interests, which personally I find interesting in a creative person. He sews. Not dresses, but cool bags and cases out of recycled sails. He’s restoring a 1969 VW Kombi. And, in between, he is completing a degree in entomology.
Talk about multi-tasking. So, if you’re looking for a super talented, interesting, experienced, nice bloke, senior creative, Scott’s your man. Or all three or four of your men.’


Shaun Branagan - Group Creative Director
Head of Digital
Ogilvy & Mather